Hi, there. We're Pretty Rebellion.

Soft launching in Spring 2026, we’re stepping into the season with a mission to create swimsuits that make women feel bold, beautiful, and effortlessly confident. Every piece blends style and comfort so you can move, lounge, and shine with ease. Savoring every moment under the sun.

WHO WE ARE

Meet the Designers

We’re inspired by the rhythm of the ocean — the confidence, the ease, the way sunlight brings everything to life. After years of soaking up beach culture and coastal style, we knew it was time to create swimwear that reflects that same energy. 

OUR STORY

Trendy Tradition

I love fashion. I also love clothes that live longer than a single season. After all, if you’ve found an item that you really love, don’t you want to wear it longer than a single season? We wanted to build a store that sells clothes that are more than just trendy. We want you to know that whatever you buy here, you’ll be able to enjoy for years to come!